Customers, those pesky little vermin.
February 21, 2012 Leave a comment
I was reading a tweet from Stephen Fry about a little problem he had with data on his mobile phone in New Zealand. Telecom New Zealand were very fast to act on his problem and he acknowledged that be it in a very verbose 9 tweet essay. The final tweet was the one that got me thinking:
This is a classic conundrum that Qantas face on a regular basis. Rosco , a colleague of mine who clocks more hours in the sky than me was waiting at Sydney Domestic in the Business Lounge for a connecting flight when the lounge staff asked if he could move. The reason for this move, the Kardashians were in the lounge and wanted to sit together. Now I do not for a second believe that the Kardashians are generous with there disposal income towards the coffers of Qantas. Rosco moved but had you or I walked into the lounge with 3 other people and asked the staff the move other guest for our benefit, well the response would be curt, to the point and lead to disappointment only reserved for the lowest of low, Frequent Flyers. It is that old mantra, Celebrity Good, Regular Bad, who needs a profit when you have celebrities like the Kardashians spruiking your brand!